Science of Strategic Storytelling
Craft memorable stories that drive business results for your tech company
“No one ever made a decision because of a number. They need a story.”
An interactive workshop by Aaron Pearson
Storytelling is the most powerful way we as humans, communicate. Stories help us express values, share morals, and communicate information. Stories can help create a sense of social belonging and build community.
So why, when we log onto our work laptops or walk into an office do we forget all of these innate social skills and start to talk like a machine? That’s no way to be effective in communicating.
Half Day Session
Tailored to your organization’s needs and shortened if necessary.
It’s Interactive
Great for teams from corporate communications to finance.
Workshop for a Dozen to 100 People
Especially valuable for leadership team off-site meetings.
Learn the elements of storytelling and apply them for business results.
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Connect your business goals to your storytelling strategy.
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Learn how knowing your audience shapes your story.
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Appeal to System 1 and System 2 thinking.
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Incorporate character-building.
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Add conflict to create urgency.
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Set your story in motion to draw people in.